Industry sectors we work for


„Tell us your story – we spread the word.“

Corinna Bause & Birgit Brabeck, Managing Directors


VOCATO is a PR agency based in Cologne that specialises in B2B communications.

We have been advising B2B companies and associations operating both nationally and internationally in all aspects of communication since 1999. Our customers include small and medium-sized enterprises (SMEs) as well as larger companies and corporations with an international background.

We are particularly well-versed in the sectors technology and IT, finance and insurance, mechanical engineering and agricultural economics.

Our areas of business cover all the disciplines of corporate and association communications: from the development of a PR strategy to ongoing press relations work, social media, trade show PR and events for customers, partners or the media.

Thanks to our partner agencies in other countries, we are also able to offer international PR services.

We are an independent communication agency with a keen sense for clear messages and the right degree of PR activities. We are your sparring partner for corporate communications in an age of digitalisation and a flood of information.

Let us create the communication solution that perfectly fits you! Talk to us.

Reference projects

Social Media Workshop

Social Media Workshop

We conduct social media workshops to make the social media presence more interesting and appealing or to approach it in the first place. For the RIW Service Group, we evaluated the current situation on the basis of a social media audit conducted in advance, analysed the strengths and weaknesses, opportunities and risks and then planned the concrete implementation together with RIW.

Employer Branding

With the development of an employer brand, companies create the necessary attention to find and retain employees. We help to set up the employer branding process strategically: In a workshop for a medium-sized customer, we analysed the current situation, defined goals and target groups. Together we developed the appropriate PR and HR measures which turn the company in a more attractive employer.

Website & SEO

Website & SEO

We created SEO texts to support our customer Sicos BW GmbH in Stuttgart with the on-page and off-page optimisation of its online representation. We start with keyword research, keyword potential analysis and keyword mapping in order to optimally distribute the terms within the website. Just as important, however, is good readability and high-value content within the text.

Broschure WIllis Towers Watson

Corporate Publishing

We support our clients in the realisation of corporate publications throughout the entire process - from magazine design and text writing to layout and printing. Together with Willis Towers Watson, we implemented the MARKTspot, developed the magazine plan, conducted interviews for the contributions, edited texts and coordinated the proofreading.


Frankfurt am Main, 16. August 2018 – Die Logicalis GmbH, IT-Lösungs- und Managed Services-Anbieter, baut ihr Führungsteam weiter aus: Andreas Richter unterstützt als Director Corporate Communications… Learn more
Frankfurt am Main, 09. August 2018 – Unter Leitung von Markus Hahn (30) legt die im April gegründete Practice „Data Center“ der Logicalis GmbH nun mit einem spezialisierten Team besonderes Augenmerk… Learn more
Karlsruhe, 31. Juli 2018 – KMU und Ein-Personen-Unternehmen haben trotz steigender Internetkriminalität oft noch keine IT-Sicherheitskonzepte eingeführt. „Kleinere Firmen sind immer noch der Meinung… Learn more
Stuttgart, 31. Juli 2018 – Mit Zertifikat haben sieben Teilnehmer aus der Industrie Mitte Juli das erste Weiterbildungsangebot der Stuttgarter Supercomputing-Akademie erfolgreich abgeschlossen. Im… Learn more
Huefingen, 27 July 2018 – Six Luxemburg medical laboratories are now using the trusted collaboration solution regibox for the confidential exchange of data between laboratories and doctors. Using… Learn more
Dorsten, 18. Juli 2018 – Mit LENA hat der Dorstener IT-Dienstleister sector27 GmbH eine App entwickelt, die Arbeitsschritte in der Abfallentsorgung digitalisiert. Vor Ort dokumentieren Betriebshöfe… Learn more