Workshops

Our PR Workshops

Our PR and communications workshops provide practical know-how that you can use to effectively develop, refine and highlight your individual messages – even in special areas such as sustainability or crisis communications.

Communicating sustainability

Sustainability Communication Workshop

Our services in the sustainability workshop:

  • Developing your sustainability topics
  • Defining shareholders/target groups
  • Developing a communication strategy
  • Support in shareholder dialogue
Media attention for CEOs

Media training for executives

What are the benefits of our media training for CEOs?

  • Overview: the current media landscape and everyday work in editorial offices
  • Journalists' expectations: the ‘rules of the game’
  • Questioning techniques / dos and don'ts in interviews
  • Camera training: voice, gestures, pitfalls
Woman looking at a cell phone

LinkedIn Workshop

The services we provide in the LinkedIn workshop:

  • LinkedIn as a component of B2B corporate communication
  • Top todos for a professional appearance
  • Content creation and measuring success
Crisis Communication: Burning Building

Workshop Crisis Communication

The services we provide in the crisis communication workshop:

  • Pulse check - are you capable of acting in a crisis?
  • Definition of target groups and development of a risk matrix
  • Development of a basic framework for your crisis manual (incl. crisis team)
Company spokesperson in front of numerous microphones

Workshop Speaker Roles in Crisis Situations

The services we provide in the workshop Speaker Roles in Crisis Situations:

  • Spokespeople and their roles
  • Target groups and communication channels
  • Do's & don'ts when dealing with (social) media
  • Media/camera training
B2B communication workshop

B2B communication workshop

The services we provide in the B2B communication workshop:

  • Development of strategic
    communication basics
  • Definition of PR goals and
    target groups
  • Selection of suitable communication tools
Employer Branding Workshop

Employer Branding Workshop

The services we provide in the
Employer Branding Workshop:

  • Phrasing of the "Employer
    Value Proposition
  • Development of core messages
    together with HR Karma
  • Measures for an individual
    approach to applicants