Welcome to your PR agency

Your PR agency for B2B communication in Cologne

As a company in the B2B segment, you communicate with very different target groups. Find out with us which communication channels and messages you can use to reach them. We will help you gain more visibility for your products and services that require explanation.

PR and social media from a single source

In a cluttered communication world, companies need simple, clear messages to reach customers, employees and other stakeholders.

With VOCATO as your communications agency, you will manage to present your complex topics in an understandable and convincing way. Together we develop a sustainable communication strategy that fits your brand, your offer and your resources.

In the implementation, we provide you with PR and social media services from a single source: In this way, you convince your target groups with digital B2B communication via social networks, websites and blogs as well as through a strong media presence.

Brand awareness fror your company

With a clear positioning and media presence – whether digital or analogue – we increase your company's success. We convince trade and business media of your topics and ensure a professional presence in B2B-relevant social networks such as LinkedIn.

We take care of the big picture as your strategic sparring partner – you keep track of the opportunities and tasks of your corporate communication. In this way, you increase the brand awareness of your organisation internally and externally.

We also advise and support you in special disciplines such as crisis communication or internal corporate communication.


B2B expertise since 1999

VOCATO has been established as an owner-managed agency for corporate communications in Germany for over 20 years.

We work together with our long-standing B2B clients from IT and technology, industry and the finance and insurance sectors in a spirit of trust and at eye level - no matter if startups, mid-sized companies or large enterprises with several thousand employees.

Being enthusiastic about complex topics from the B2B world we accompany even challenging content with successful PR. We stand for high editorial quality, imaginative content for your digital communication and sound strategic know-how in PR and social media.

We will be happy to answer your questions – just get in touch!

„Tell us your story – we spread the word.“

Corinna Bause & Birgit Brabeck, Managing Directors

Industry sectors we work for


Whitepaper zur B2B-Kommunikation

Reference projects

Social Media Workshop

Social Media Workshop

We conduct social media workshops to make the social media presence more interesting and appealing or to approach it in the first place. For the RIW Service Group, we evaluated the current situation on the basis of a social media audit conducted in advance, analysed the strengths and weaknesses, opportunities and risks and then planned the concrete implementation together with RIW.


Employer Branding

To increase employee satisfaction and improve the employer brand, one of our customers decided to introduce employee benefits such as Flexible Work, company fitness and a mobility grant. We accompanied the roll-out of the benefits with internal PR tools such as intranet articles, flyers, presentations and FAQs.

Crisis communication

Crisis communication

If a company wants to be prepared in the event of a crisis, a crisis manual is indispensable. For one of our customers, we reviewed the outdated crisis manual and rewrote it to meet current requirements. We then developed an individual crisis manual workshop to train the defined crisis team.

media training German markets

Media trainings

A good press interview often paves the way for your further communications success. That's why preparation for interviews is the be-all and end-all of media relations. Regular media training makes you confident for dealing with journalists: What does the editorial team need? What do I prepare? How do I react to critical questions and pitfalls? So that you come across as competent and likeable - even in a crisis.


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Essen (Oldenburg), Germany, April 4, 2023 – The Vogelsang GmbH & Co. KG (Vogelsang Germany and subsidiaries) clearly augmented its 2022 sales at 173 million by almost 20 percent year over year.… Learn more